Paul Thornton

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Web Analytic Reports from Paul Thornton

Web Analytics

Online marketing tactics can result in an increase in sales, but they can be costly. How about increasing the number of sales by 100% for no cost at all?

That's where Web Analytics come in. By looking at your analytics and seeing where your visitors come to your site from, how they get around your site and whether they ultimately convert, you can learn about your customers and how they interact. This gives you the information to learn and change your site to make it easier for customers to interact and convert more.

Paul is a Google Analytics Authorised Consultant with experience working on the major analytical packages including Webtrends, Omniture, Hitwise and the ubiquitous Google Analytics.